Members of Ecoclub are marketing their ecotourism businesses, but it is harder to find regions or entire countries marketing themselves as ecotourism destinations. An exciting development in my mind is the lead Ireland is taking to offer a wide range of greener travel products and services. Several communities and businesses have gotten together to develop an integrated ecotourism destination. With a few mouse clicks at http://www.greenbox.ie/ you can find some great suggestions for trip activities, transportation with lower impact, and intimate inns in which to lay your head at the end of the evening.
They’ve also come up with a pretty good method of setting standards to ensure those people using their Green Box label are walking the talk when it comes to ecotourism. You can read more about their standards process on their website.
It would be great to see other communities follow their lead.
Carol 