Our Philosophy

It is impossible to live pleasantly without living prudently and honourably and justly, and it is impossible to live prudently and honourably and justly without living pleasantly

Epicurus (341-270 BCE)

Ancient Greek Writing Tablet, Red figure Kylix by Eucharides, 480 BCE (U. of Pennsylvania Museum) ECOCLUB® is an eco portal and professional social network established in 1999. We focus on green travel, green jobs and green living. We fully endorse the Sustainable Development Goals and also believe that a gradual transition to a better and happier world is possible, a world with both freedom and justice for all, a world without borders, class divisions, violence, exploitation and oppression that respects the fundamental rights of all people and other life forms. Examples and good practices of this better & happier world already exist and new ones pop-up every day, so we cooperatively try to promote and propagate them.

ecosun The ECOCLUB Ecological Tourism Criteria / Ecotourism Definition:

ECOCLUB defines genuine Ecotourism as Ecological Tourism and therefore as an environmentally, socially and economically Sustainable Tourism.

Genuine Ecotourism providers, services, products and processes are those who:

1. Minimise their Environmental Impact.

2. Respect Human Rights, Labour Rights and Animal Rights.

3. Meet Real Local Needs and Reduce Poverty & Inequality.

4. Increase Knowledge & Intercultural Understanding.

ecosun The current global environmental and socioeconomic crisis (aka Global Warming/Climate Change), according to overwhelming scientific consensus, is unprecedented in terms of endangering our presence, let alone our wellbeing, on this planet. While technological and medical progress has allowed the human population to grow, despite hundreds of treaties and fanfare, progress is agonisingly slow in terms of reducing poverty and inequality and increasing environmental conservation, social justice and human rights. The problem, striking a balance, goes all the way back to the dawn of the Anthropocene, to the first agricultural societies where accumulation, surplus, debt, money, markets and human-made pollution first emerged and have since been inextricably linked to the basis of human civilization, so there are no quick fixes that would not involve mass starvation and mass violence. It is also not realistic for 7.5 billion people to retreat back to the countryside, the forests and to a nomadic-mode of survival, nor should they, as cities are the most eco-friendly environments.

The civilised path can only be ecological, voluntary, non-violent and gradual and be based on international cooperation and technological solutions. For Humanity to survive, let alone to progress further, we need, on the one hand, to constantly identify and oppose ecocidal aspects and actors of the global system, and on the other hand, to recognise and encourage ecological trends, currents and movements. We believe these include Genuine Ecotourism/Ecological Tourism/Sustainable Tourism, which, although not a cure-all, has a pivotal and multifaceted role to play in creating quality, meaningful & pleasant jobs where no other options exist and, as importantly, in opening hearts and minds, in greater mobility between nations and within societies, in re-distributing wealth peacefully, effectively and more equitably between and within countries without further harming the planet.

We have no time to waste, yet this will probably be an Ultramarathon. The transition to a fully-civilised, peaceful, global socioeconomic system and the full humanization of humanity (if it is ever to arrive - it could be that some cosmic accident or human-induced blunder puts an abrupt end) could take another 10,000 years (since the first agrarian societies emerged) or even another 4 million years (since Australopithecus afarensis walked upright!). However, we should remember (Lao-Tzu) that "a journey of a thousand miles begins with a single step" and (Cavafis) that "when you set out for Ithaca ask that your way be long...". The simple truth is that, apart from inertia, nothing really prevents us from helping each other today and every day, from "living prudently and honourably and justly" and thus "living pleasantly", today and every day. ECOCLUB, as a latter-day, virtual Epicurean garden aims to unite and support open-minded, green and progressive/modernist citizens of the world, who share the above ideas, are inspired by the civilised triptych of Ecology-Liberty-Justice, and are active or would like to become active in Ecotourism/Sustainable Tourism or other Green Economy sectors - join us today!

Our Logo: The colour (teal) combines green and blue, key colours of the earth and is one of a few colours named after an animal (a duck, the common teal, whose eyes are surrounded by this colour). The smiling sun symbolizes a pragmatic, positive, non-violent, non-sectarian, non-dogmatic, philosophical attitude to life which combines the Epicurean "LATHE VIOSAS" ("ΛΑΘΕ ΒΙΩΣΑΣ" = get through life without drawing unwarranted attention) and "ATARAXIA" (ΑΤΑΡΑΞΙΑ = tranquility) with the will to assist others, solve real problems, rise up every day, in a peaceful, daily revolution in all our individual and collective dealings; it also symbolizes solar power - renewable energy in literal and figurative terms and light - the light of science, enlightenment.

Join us today!